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Privacy Policy

Privacy Policy Cuenca Bestours

Version: April 2025
Trusted. Authentic. Transformative.

At Cuenca Bestours, we craft immersive travel experiences that celebrate the heart and soul of Ecuador. With over 20 years in the tourism industry, we are proud to be a trusted partner for travelers seeking authentic and memorable adventures. Taking care of the personal data you share with us is fundamental to the way we operate. We want you to feel confident that your information is secure with us and that you understand how and why we use it—to provide you with a more personal, seamless, and unforgettable travel experience.

What This Privacy Notice Covers

This Privacy Policy explains:

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  • What personal data we collect and how we collect it

  • Why we collect and use your data

  • Who we share it with

  • How we protect your data

  • Your rights under data protection laws

  • How you can contact us about your data

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We are committed to ensuring that your personal data is handled responsibly, transparently, and in compliance with applicable privacy laws, including Ecuador’s Ley Orgánica de Protección de Datos Personales.

Using Your Personal Data

We collect personal data when you:

  • Contact us or make a booking

  • Register or participate in tours

  • Use our website or social media platforms

  • Provide feedback or complete surveys

  • Request information or a quote

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Data we may collect includes:

  • Full name

  • ID/passport number

  • Date of birth and nationality

  • Contact information (email, phone, address)

  • Travel preferences and special requirements (dietary, mobility, allergies)

  • Emergency contact information

  • Health-related data (only when necessary and with consent)

Sharing Personal Data with Suppliers and Partners

To deliver our services effectively, we may share your personal data with trusted third parties, such as:

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  • Local guides and tour operators to coordinate activities

  • Transportation companies for land, air, or sea travel

  • Hotels and lodging providers to manage your stay

  • National parks and protected areas where we must register visitors

  • Travel insurance companies, when requested or included

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For payments, we use third-party platforms—including but not limited to WeTravel and PayPal. These platforms collect and process payment information (such as credit cards, debit cards, or alternative payment methods) on our behalf, and we do not have access to that sensitive payment information. These platforms operate under their own privacy policies and data protection standards, which are independent of Cuenca Bestours. We encourage you to review their policies when making payments through their systems.

Protecting Your Personal Data

We are committed to maintaining the confidentiality and integrity of your personal data. To do this, we implement industry-standard security measures, including:

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  • Data encryption and secure access protocols

  • Firewalls and intrusion detection systems

  • Internal policies limiting access to personal data

  • Staff training on data protection and confidentiality

  • Regular audits of data handling procedures

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Please note: Payment details such as credit or debit card numbers are not stored or accessed by Cuenca Bestours. These are handled securely through third-party platforms (e.g., WeTravel or PayPal) that comply with PCI-DSS and other international security standards.

Your Data Rights

You have the right to:

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  • Access the personal data we hold about you

  • Request corrections to inaccurate or outdated information

  • Request deletion of your personal data, subject to legal obligations

  • Withdraw your consent at any time

  • Object to or restrict the use of your data for certain purposes

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To exercise your rights or make inquiries, contact us at:
📧 info@cuencabestours.com

How Long We Keep Your Data

We will retain your personal data only as long as necessary to fulfill the purposes for which it was collected and to comply with legal, contractual, and accounting requirements.

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If you have any questions or concerns regarding our Privacy Policy or how your data is handled, please reach out:

Cuenca Bestours
Cuenca, Ecuador
📧 info@cuencabestours.com
📞 +593 987 796 896

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